Visa Money App RB Method One Workforce is thrilled to announce its partnership with HUGO Eyewear, designed and manufactured by Safilo Group S.p.A, beginning this season.
Leveraging the worldwide enchantment of F1TM and delivering its signature genuine fashion, HUGO Eyewear would be the Official Eyewear Accomplice of the VCARB crew. Its daring designs will probably be represented in official photos starring our two drivers, Daniel Ricciardo and Yuki Tsunoda.
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Peter Bayer, CEO of Visa Money App RB Method One Workforce, commented:
For the reason that begin of this yr, our HUGO crew package has been getting envious glances wherever we go, and now we’re delighted that HUGO Eyewear has come on board to finish our look completely with an important vary of sun shades and frames. With their cutting-edge design and sturdy development, they’re made for risk-takers and an ideal match for the crew and Method 1.
The HUGO Eyewear assortment – tailor-made for rule-breakers, risk-takers, and fashion-forward people – showcases unparalleled sun shades and optical frames with unconventional and classy design components. The gathering options the Genuine Line, a spread of gender-neutral eyewear adorned with numerous interpretations of the HUGO brand, making a daring assertion in keeping with Gen-Z fashion, and the Modern Line, designed with sustainability in thoughts and crafted from bio-based and recycled supplies.
This partnership is ready to captivate and resonate with HUGO’s Gen-Z viewers. It should mirror the joy of F1, amplify the thrill, and fuse the affect of sport and style throughout the model’s central platform, HUGO Your Means.
About HUGO and HUGO Eyewear:
HUGO, the youthful of the 2 HUGO BOSS manufacturers, offers a platform for self-expression and genuine dressing. Globally engaged and culturally fluent, the model crafts garments with individuality and angle for many who dare to interrupt with conference, those that set traits slightly than observe them. HUGO-licensed fragrances, watches, eyewear and kidswear all seize a youthful spirit. HUGO BOSS is among the main firms positioned within the premium phase of the worldwide attire market. The group presents collections in 131 nations at round 7,800 factors of sale and on-line in 73 nations through hugoboss.com. With roughly 19,000 workers worldwide, the corporate, primarily based in Metzingen (Germany), posted gross sales of EUR 4.2 billion within the fiscal yr 2023.
