Alpine and BENETEAU | Partnership






BENETEAU, the world-renowned yacht builder, and Alpine, the high-end sports activities speciality model and residential of the BWT Alpine Formulation One Crew, have introduced an thrilling new collaboration. This partnership goals to reinforce each manufacturers’ shared dedication to innovation via cutting-edge design and unparalleled high quality. With over two centuries of mixed legacy beneath the French tricolour banner, Alpine and BENETEAU are set to redefine luxurious and sports activities design, paving the best way for a brand new technology of thrill-seekers who worth distinctive type and efficiency.

On the coronary heart of this co-branding initiative lies a shared dedication to excellence and a daring imaginative and prescient for the long run. This partnership will supply unique advantages to Alpine and BENETEAU house owners and distributors, together with entry to particular occasions and distinctive presents. Moreover, it is going to lengthen into the Alpine Vehicles and BENETEAU product ranges, with limited-edition collaborations to be unveiled later this 12 months.

We’re thrilled to hitch forces with such an esteemed participant in motorsports. This partnership displays our shared dynamism and want to problem ourselves in discovering new paths to success. Alpine represents an evident and logical accomplice, sharing parallels with our model, resembling crafting top-of-the-range merchandise, delivering a superior buyer expertise, and exceeding market expectations.

Eric LeVine

BENETEAU Motor Yachts Gross sales Director

The BWT Alpine Formulation One Crew is spearheading this collaboration, whose motorsport experience and drive for achievement align seamlessly with BENETEAU’s ambition to innovate and lead within the yachting trade. As a worldwide chief in yacht constructing, BENETEAU has invested in a groundbreaking new vary that enhances Alpine’s automotive achievements. Collectively, these two icons of French ingenuity purpose to set new benchmarks of their respective fields, mixing technological prowess with a design-oriented philosophy.

We’re massively excited to accomplice with the celebrated boatbuilder BENETEAU. Each the BWT Alpine Formulation One Crew and BENETEAU lead their respective industries in efficiency and innovation. This collaboration permits us to mix experience and create state-of-the-art initiatives. Alpine’s daring ambitions for achievement, each on and off the monitor, align completely with BENETEAU’s imaginative and prescient for a forward-thinking future.

Oliver Oakes

Crew Principal of the BWT Alpine F1 Crew

This dynamic partnership between Alpine and BENETEAU embodies the most effective of French innovation and craftsmanship. Collectively, they’re poised to redefine luxurious, efficiency, and design, delivering groundbreaking experiences for his or her international audiences.

We’re delighted to announce Alpine’s newest collaboration with French yachting big BENETEAU. Past our shared heritage in France, we share frequent ambitions for sustainable innovation, product growth, and worldwide progress. This partnership encompasses a variety of actions that may unite our respective audiences and considerably enhance our international visibility.

Antonino Labate

VP Gross sales, Advertising & Buyer Expertise at Alpine









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