New Period and Haas F1 Crew signal a partnership settlement






New Period and Haas F1 Crew, the one American group competing within the FIA Method 1 World Championship, are delighted to announce a brand new long-term partnership with the world’s main headwear and way of life model.

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The American model has been producing efficiency headwear for a few of the world’s best leagues, groups and athletes since 1920. From the 2024 FIA Method 1 World Championship onwards, New Period will present MoneyGram Haas F1 Crew with an important line of driver headwear, worn by Kevin Magnussen and Nico Hulkenberg, and group headwear.

Particular version gadgets can be produced for choose races all through the season, all to be featured throughout the enduring 9FORTY curved visor, the 9FIFTY snapback, mesh Trucker, and bucket collections.

Guenther Steiner, Crew Principal of the MoneyGram Haas F1 Crew, commented:

I’m naturally delighted that the New Period and Haas F1 Crew are partnering collectively. They’re undoubtedly the main model in headwear, famend for giving sports activities followers, specifically, the very best line-up of headwear merchandise. The sheer scale of New Period’s industrial attain all over the world can be key to assembly the demand from our international followers – particularly these in the US.

We’re trying ahead to working with one other main American way of life model. Our shared synergies give us a terrific place to begin, and I look ahead to our collaboration.

Paul Gils, VP of EMEA at New Period, shared:

As a Method One fanatic and a agency believer within the energy of collaboration, I’m thrilled to witness the pure partnership between New Period, a beacon of American headwear craftsmanship, and the MoneyGram Haas F1 Crew, a logo of American racing excellence. This collaboration underpins the shared values of innovation and precision that each manufacturers embody. It’s a testomony to our dedication to signify the perfect of American ingenuity on the worldwide stage.

About New Period

Since 1920, New Period has been handcrafting the best headwear on the earth. Immediately, with attire and equipment traces, the model is a market chief rooted in sports activities and an influencer of avenue and way of life tradition across the globe. With over 500 licenses in its portfolio, New Period is the model of alternative within the worlds of sport, trend, music and leisure. The Firm is headquartered in Buffalo, N.Y., and its merchandise are bought in over 80 international locations.









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