Girard-Perregaux and Aston Martin have fun a three-year affiliation, 5 unique limited-edition watches and the start of a brand new cycle of artistic collaboration on and off observe.
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The Aston Martin Aramco Formulation One Crew is happy to announce the renewal of its partnership with Swiss luxurious watchmaker Girard-Perregaux. This modern partnership’s renewal showcases an urge for food to drive each manufacturers and the collaboration ahead.
The Girard-Perregaux and Aston Martin Aramco partnership has yielded three fruitful years on the observe, on the street, and the wrist, with each firms accelerating their product and activation programmes.
Having first partnered with Aston Martin for its return to the Formulation One grid in 2021, the staff has gone from energy to energy. The 2023 season was the end result of its finest season, with eight podiums and 280 factors to complete fifth within the Constructors’ Championship.
The staff will proceed to proudly put on the Girard-Perregaux emblem because it prepares to debut the AMR24 this month forward of pre-season testing and the F1 season opener in Bahrain.
Lawrence Stroll, Aston Martin Aramco Formulation One Crew Govt Chairman, mentioned:
It’s been a outstanding three years in partnership with Girard-Perregaux. As we’ve met across the idea of innovation for efficiency, we’ve seen lovely watches, memorable moments, and a collaborative relationship emerge from the partnership.
Now we have benefitted from collaboration, sharing concepts, and dealing intently to raise all the things we do. I need to thank Patrick and his staff for the experience and the eagerness, dedication, and creativity they’ve utilized to what we do collectively. Lengthy might it proceed.
Patrick Pruniaux, Girard-Perregaux Chief Govt Officer, commented:
It’s no coincidence that the collaboration with Aston Martin Aramco has coincided with a season of renewal at Girard-Perregaux. Collectively, we’ve constructed a partnership and a friendship, some unbelievable watches, and one another up, elevating perceptions of each manufacturers. It’s been the proper marriage, and we’re extremely excited to proceed it.
I thank Lawrence and the Aston Martin household for becoming a member of us on this journey of discovery as we returned to independence and for the vitality they’ve delivered to our operation. The longer term is brighter due to the renewal of our partnership as we innovate, create, and journey ahead collectively.
