“This milestone is a vital second in our partnership and the broader digital transformation of Manchester United as we futureproof the membership for a brand new period of digital engagement with followers.”
Tobias Ring, Managing Director of Commercials, stated: “We’re extremely proud to have been chosen by Manchester United to remodel the digital procuring expertise of the membership’s large world fan base. The unequalled flexibility of our expertise signifies that the platform will keep forward of the ecommerce curve and hold tempo with the evolving wants of followers and the membership.
“The partnership will give Manchester United better management of its personal ecommerce platform underpinned by the safety of our best-in-class digital infrastructure.”